“Power is taking action in a moment that could make you feel powerless. Never let anyone define...
Whether you’re new to business or a seasoned entrepreneur, most of us will be using technology to run and grow our businesses. For some it’s easy peasy, for others it’s their daily struggle.
As a marketing strategist who started my business in the social media early years, I’ve spent a lot of time using and observing technology and how it impacts us and our business.
I’ve come to realise, now more than ever, there is good, bad, and ugly with technology.
Through Baked by Erica, I endeavour to spread joy and happiness to everyone I meet through delicious baked treats and use the profits from these treats to spread the joy and happiness further to a small farming community in the Philippines. Building an empire and changing lives, one cookie at a time!
Embracing technology can drive gains but there will always be a need for human connection. Businesses who can successfully combine both, will stay a cut above the rest.
There’s a lot of talk about this and the impact of social media-driven ‘comparisonitis’ on people’s wellbeing. As social media has grown into the beast it now is, people are a lot more discerning, and arguably less prone to comparisonitis.
There are lots of ways that you can look at including passive revenue streams into your business. In fact, there are plenty of ways that are more “passive” than building and running a course.
In a world where there is so much talk about the ‘sisterhood’, it is heartbreaking seeing posts and comments on social media where women are attacking each other.
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“Power is taking action in a moment that could make you feel powerless. Never let anyone define you. Only you define who you are.” - Ginni Rometty, Chief Operating Officer, IMB Although there have been many influential women throughout history, from Amelia Earhart to...